The purpose of the company is to develop concepts in the field of art as well as provide services in the planning and implementation of museum concepts worldwide. The company may conduct financing and security transactions, including loans, guarantees and security orders, even if they are in the exclusive interest of third parties, including group companies. The company may acquire, sell, encumber and manage properties, establish branches and subsidiaries in Switzerland and abroad, participate in other companies and carry out all commercial, financial and other activities that are related to the purpose of the company. It may also acquire, hold and distribute intellectual property rights.