Association YIY-BO

to promote Ukrainian creativity and craftsmanship in Switzerland. The Association's mission is to transform the perception of Ukraine in Switzerland by showing it as progressive, creative and elegant, in order to give it recognition and respectability. The Association's vision, called the prism strategy, is to reveal concepts and meanings through the prism of local perception. The Association collects objects from various Ukrainian brands, exhibits them at online and offline exhibitions, and organizes events in collaboration with local brands and creators.