The company's purpose is to trade in articles, develop and register as well as acquire, manage and exploit licenses and patents and other industrial property rights in the perfume, lifestyle, wellness and cosmetics product sector. The company can enter into all transactions, take measures and conclude contracts that are connected with or suitable to promote the company's purpose. The company can establish branches in Switzerland and abroad, acquire, hold and grant licenses, participate in companies of the same or related industries or acquire or establish and finance such companies. The company can acquire, manage and sell real estate.