Operation of fitness and health centers, as well as the provision of consulting, coaching and support services in the areas of fitness, health, nutrition, marketing and sales. Additionally, the company develops and distributes its own programs and technologies in the fitness and health sector. The company may establish branches in Switzerland and abroad, participate in other companies in Switzerland and abroad, acquire or merge with similar or related companies, and enter into all transactions and contracts that are suitable to promote the purpose of the company or are directly or indirectly related to it. It may acquire, manage, encumber and sell properties, intellectual property rights and licenses of all kinds.