The company's purpose is to engage in wholesale (intercompany) and retail trade, purchasing and selling, importing and exporting of non-regulated products and materials, particularly in the field of electronics, both in Switzerland and abroad. It may conduct its activities in Switzerland and abroad, on its own account or on behalf of third parties. It may establish branches in Switzerland and abroad. The company may perform, under mandate, all consulting, services and performances, assistance and support in the fields of computer science, telecommunications, marketing, web, sound and audiovisual, as well as the exercise of all activities in favor of third-party companies and partners.