The sole proprietorship aims to establish and operate an online and offline community for women interested in entrepreneurship, career and personal development. This includes providing digital and physical offerings, including content, resources, educational formats, events and networking platforms. The sole proprietorship can provide services in the areas of media, consulting, coaching, mentoring, advertising and digital products, as well as distribute physical and digital products. It can enter into cooperations with third parties and conduct all other business that is related to or promotes the purpose.