The purpose of the company is to trade in motorcycles, clothing and motorcycle accessories, as well as to provide related services such as service and repair services. The company also aims to organize and conduct motorcycle sports events and motorcycle tours in Switzerland and abroad. Furthermore, it provides services of all kinds in the field of corporate and personnel consulting. The company can establish branches and subsidiaries in Switzerland and abroad, participate in other companies in Switzerland and abroad, and conduct all business that is directly or indirectly related to its purpose. The company can acquire, encumber, sell and manage real estate in Switzerland and abroad. It can also provide financing for its own account or for the account of third parties, as well as provide guarantees and sureties for subsidiaries and third parties.