The company aims to operate a hairdressing and beauty salon for ladies and gentlemen, a hairdressing school, and a training center, as well as to trade in all corresponding care products. The company may establish branches and subsidiaries in Switzerland and abroad and may participate in other companies in Switzerland and abroad, as well as conduct all business that is directly or indirectly related to its purpose. The company may acquire, encumber, dispose of, and manage real estate in Switzerland and abroad. It may also provide financing for its own or third-party account and provide guarantees and sureties for subsidiaries and third parties.