Provision of consulting services and brokerage of solutions for hairdressing businesses and adjacent industries, particularly in the areas of strategy, infrastructure, procurement, finance, personnel, marketing and communication. May establish branch offices in Switzerland and abroad, participate in other domestic and foreign companies, acquire similar or related companies or merge with them, as well as enter into all transactions and conclude contracts that are suitable for promoting the purpose of the company or are directly or indirectly related to it, and acquire, manage, encumber and dispose of real estate, intellectual property rights and licenses of all kinds.