The trade, import, export, purchase and sale of clothing, footwear, accessories, articles, awards and sports equipment, para-medical and leisure equipment, as well as representation, and trade in dietary, cosmetic, food and related products, both in Switzerland and abroad. The promotion, management and administration of sports events in general, movable and immovable property. The company may manage stores, sales outlets and carry out commercial, financial and other operations connected with the purpose of the activity. It may also open branches and subsidiaries in Switzerland and abroad and participate in other companies.