The purpose of the company is as follows: the management and employment of people active in the field of art, design and events. The management of events and various performances in the market of art, design, entertainment, fashion and discography. The company may also operate, acquire interests, representations, shares and participations in other companies or firms, even those with unrelated or analogous purposes, both in Switzerland and abroad, and manage participations; it may also carry out any financial and commercial operation, including providing financing to affiliated companies, useful for achieving the company's purpose, and any operation directly or indirectly connected with it.