The company's purpose is to plan, design and execute ceramic wall and floor covering works, trade and import wall and floor covering products, ceramic and natural stone plates and building materials of all kinds, as well as execute construction works of all kinds, in particular ceramic wall and floor plates, natural stone plates and their substrates and all related business activities. The company may establish branches and subsidiaries in Switzerland and abroad and fully acquire other companies in Switzerland and abroad, as well as conduct all business that is directly or indirectly related to its purpose. The company may also acquire, encumber, sell and manage real estate, securities and intellectual property of all kinds.