The company's purpose is a) in the food sector, to create recipes, recipe videos and food photos, as well as publish them in various media (online and offline), in particular through the management of a food blog; b) consulting and other services in the areas of food and nutrition, food labeling, food sourcing; c) trade in food and cooking utensils; d) gastronomic services, in particular the operation of a restaurant and a food truck; and e) consulting in the field of social media. The company may, in addition, carry out all commercial, financial and other transactions that are intended and suitable to promote or facilitate the development of the company and the achievement of its purpose. The company may establish companies in Switzerland and abroad and participate in other companies in Switzerland and abroad. The company may acquire, hold and sell real estate.