The company aims to improve football by optimizing the football experience on and off the pitch for players, teams, officials, and fans, by developing and implementing top-class functional algorithms based on football logic, leading to automated detection of factual events on the pitch in real-time, in order to make decision-making for the main actors of the game more efficient and effective, and to promote understanding of the game. The company may also carry out all commercial, financial, or other activities that are suitable to promote the purpose of the company, or that are directly or indirectly related to its purpose. The company may establish branches and subsidiaries in Switzerland and abroad, and participate in other companies in Switzerland and abroad. The company may acquire, hold, manage, encumber, exploit, and dispose of intellectual property rights in Switzerland and abroad, as well as finance other companies. The company may carry out all commercial, financial, and other activities that appear suitable to promote the purpose of the company, or that are related to it.