The company aims to provide services in the fields of marketing, advertising, and communication, particularly in the areas of strategy development, consulting, creation, and realization. The company may establish branches and subsidiaries both domestically and abroad, and may participate in other companies both domestically and abroad, as well as conduct all business that is directly or indirectly related to its purpose. The company may acquire, encumber, dispose of, and manage real property both domestically and abroad. The company may also provide financing for its own account or for the account of others, as well as provide guarantees and sureties for subsidiaries and third parties.