The company's purpose is: the activity of optician, as well as the provision of advice, services and services of all kinds related to this activity; the purchase and sale of goods intended for consumption; the operation of sales premises and online sales sites. It may also engage in any financial, commercial or industrial activity, movable or immovable, directly or indirectly related to its purpose. The company is authorized to create branches or subsidiaries in Switzerland and abroad, to participate in any enterprises having a direct or indirect connection with its purpose, as well as to grant loans or guarantees to partners or to third parties, if this promotes its interests.