The company's purpose is: the creation, operation, and development of a hybrid concept combining sports activities, well-being, nutrition, lifestyle, and innovation, as well as all advisory and service provisions in the aforementioned fields; the operation of a fitness center and all physical and mental coaching services, including all services in the health and well-being sector, as well as the creation, organization, and management of events and gatherings, workshops, seminars, retreats, and trips with a sports, educational, or community focus, and any other similar events or gatherings; the management, development, ownership, and promotion of brands, businesses, and projects in the fields of sports, fashion, retail, catering, marketing, communication, and content creation; provision of services in the catering or mobile catering sector, on-site or takeaway, as well as the production of food and beverage products; import, export, and trade of consumer goods, particularly clothing, fashion accessories, wellness, and health products, and other merchandise; operation of online sales sites or commercial premises; development, production, and marketing or distribution of any digital solutions, web platforms, media content, applications, or training programs, directly or indirectly related to the aforementioned fields; all advisory and service provisions in the field of marketing and communication, including the creation of digital content. It may also, either for its own account or for third parties, carry out all financial, commercial, movable, or immovable operations directly or indirectly related to its corporate purpose and be interested, in any form, in any similar enterprises, notably by taking participations in similar enterprises. The company may also establish branches and subsidiaries in Switzerland and abroad.
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