The core activity of ISM Sports & Entertainment Group Ltd. is the provision of services in the sports and entertainment sector, particularly: athlete and celebrity management, commercialization of athletes and celebrities, national and international event management, development of concepts, planning and implementation of sports projects, sports and cultural sponsorship, and consulting in the field of sports sponsorship and support for sports events. The company offers its customers a comprehensive and tailored range of services based on many years of experience and an international network.