The company aims to create art, art prints, books, digital objects and goods, and to engage in their international trade, marketing, sales and licensing on digital sales platforms, marketplaces and social media, as well as providing services in the internet sector. The company may establish branches and subsidiaries in Switzerland and abroad, and participate in other companies in Switzerland and abroad, and conduct all business that is directly or indirectly related to its purpose. The company may acquire, manage or sell real estate in Switzerland and abroad, acquire or participate in similar companies in Switzerland and abroad, and conduct all other business that is related to the company's purpose or suitable to promote it. It may also provide financing for its own account or for third-party account, as well as guarantees and sureties for subsidiaries and third parties.