The company's purpose is: the operation of beauty institutes and traditional Thai massage; the provision of all services as well as the sale of all products and items related to the fields of massage, body care and well-being, as well as all related activities. It may also carry out, either for its own account or for the account of third parties, all financial, commercial, movable or immovable operations directly or indirectly related to its corporate purpose and take an interest, in all forms, in all similar enterprises, notably by taking participations in similar enterprises. The company may also establish branches and subsidiaries in Switzerland and abroad.