The organization and production of various events of all kinds, animation and sales, diverse advice; providing services of all kinds, retail trade, innovation, logistical advice. The company may carry out, either on its own account or on behalf of third parties, all financial, commercial, industrial, movable and immovable operations in Switzerland and abroad, directly or indirectly related to the main purpose, and take direct or indirect participations in all types of companies. It may also create branches and subsidiaries in Switzerland and abroad. The company may also grant loans to its associates and/or guarantee, secure or guarantee loans granted by third parties to its associates.