The company's purpose is to operate a store and engage in online commerce of clothing and other consumer goods of all kinds, including the sale of jewelry, watches, bags, lingerie, shoes, decorative items, body care products, wellness products, and cosmetics. The company may: carry out all financial, commercial or industrial activities, whether movable or immovable, directly or indirectly related to its purpose; create branches or subsidiaries in Switzerland and abroad; participate in all companies having a direct or indirect connection with its purpose; grant loans or guarantees to companies or third parties if it serves its interests.