The company aims to establish and manage a marketing platform for partner companies with the "Leadership" quality label, as well as offer courses and training in the field of leadership and team development. Furthermore, it aims to produce and distribute training materials, and provide training and supervision for professional providers of leadership training. The company may establish branches, participate in other companies in Switzerland and abroad, acquire or merge with similar or related companies, acquire or sell real estate, and enter into any business and conclude contracts that are suitable to promote the purpose of the company or are directly or indirectly related to it.