The company's purpose is: the purchase, production and sale of alcoholic beverages, in particular liqueurs, or non-alcoholic beverages; the purchase, production and sale of food products, in particular those based on liqueurs; the promotion and sale of local and artisanal products. It may also acquire and manage participations, on its own account or on behalf of third parties, in commercial or industrial companies, located in Switzerland or abroad, by acquiring shares, bonds, parts, holding claims or any other suitable form, acquiring patents and trademarks. It may carry out all operations that are directly or indirectly related to its main purpose. The company may grant loans to its associates or to third parties, guarantee loans subscribed by its associates or third parties, secure these loans by issuing or pledging mortgage securities or by subscribing to any other financial commitment, pledge its assets to guarantee any claim. The company may carry out any commercial and financial activity, any investment or other activity directly or indirectly related to its purpose or which is intended to achieve it. It may carry out these operations on its own account or on behalf of third parties, as a representative or agent, or have them executed on its behalf by third parties. The company may establish branches and subsidiaries in Switzerland and abroad and participate in other companies in Switzerland and abroad.