The company's purpose, both in Switzerland and abroad, is to engage in all activities related to consulting and research in the field of real estate, including market research, building and portfolio evaluation, expertise, brokerage, valuation, marketing, transactions, sales, and assistance with the search, management, and rental of real estate properties, as long as these activities are not prohibited by the LFAIE. All consulting activities in the fields of architecture, urban planning, engineering, law, and finance related to the structuring of real estate operations within the framework of project development, study, and management. All activities and/or services and consulting in the fields of construction, renovation, development, layout, and decoration of real estate properties. All consulting activities in all areas of marketing and communication, including market studies and trends, competitor analysis, strategy, creation of all types of media, events, public relations, and advertising campaigns. The company may carry out, either on its own account or on behalf of third parties, all financial, commercial, movable or immovable transactions that are directly or indirectly related to its main purpose.