The company's purpose is the importation and trade of luxury goods, in particular watches, jewelry and handbags. Creation of jewelry. The company may pursue its purpose through any operations - especially through any contracts - without limitation: regarding their location - in Switzerland or abroad; regarding their object - whether it concerns material property (movable or immovable) or intellectual property or services; regarding their execution - whether by the company, by branches of the company, by participations in other companies or by subcontractors. The company may also conclude loan agreements with its associates, as debtor or creditor, or grant them guarantees, if this favors its interests.