Operation of internet presences, internet platforms and/or internet marketplaces, securing, maintaining and trading in and with name, company, media and trademark rights, buying and selling real estate, asset management and consulting as well as brokerage of goods. The company may establish branches in Switzerland and abroad, participate in other companies, acquire or sell other companies. It may acquire, manage and sell properties and securities. It may carry out all commercial and financial transactions that may be conducive to the realization of its purpose. It may take out and grant loans, provide guarantees and other securities, acquire, manage and exploit intellectual property rights.