The company's purpose is to produce consumer goods and hold participations in companies that are active in the development, production, marketing and distribution of material and immaterial goods of all kinds, in particular consumer goods. The company can conduct all business that is directly or indirectly related to its purpose, establish subsidiaries and branches in Switzerland and abroad. It can also acquire, encumber and sell real estate. Furthermore, the company can grant loans or other financing to its direct or indirect subsidiaries, either against payment or free of charge, and provide security of all kinds for the liabilities of such companies, including guarantees, pledges and sureties.