The company's purpose is the design of clothing and accessories, the development and management of information technology, the incubation and management of start-ups, and consulting activities in its areas of expertise. The company may acquire and sell participations in other companies in Switzerland and abroad, create branches and subsidiaries anywhere, hold real estate, as well as carry out any commercial and financial operation useful for achieving the company's purpose. The company may open branches and subsidiaries in Switzerland and abroad and participate in other companies in Switzerland and abroad. Furthermore, the company may engage in all commercial, financial or other activities that are related to its purpose.