The company's purpose is to provide planning and consulting services in architecture and real estate, as well as research, lectures, and journalism in these fields. The company may participate in similar or identical undertakings, establish agencies, branches, and subsidiaries in Switzerland and abroad, and engage in any activity that is suitable to promote the company's purpose, including the acquisition, management, encumbrance, and disposal of real estate and intellectual property rights. It may also provide financing for itself and third parties, and grant guarantees and other securities for subsidiaries and third parties.