The company provides consulting services in the whisky and spirits sector. Furthermore, it can organize events and engage in journalistic activities. The company can establish branches and subsidiaries in Switzerland and abroad, participate in other companies in Switzerland and abroad, and conduct all business that is directly or indirectly related to its purpose. The company can, provided that the legal requirements are met, acquire, encumber, sell and manage real estate in Switzerland and abroad. It can also arrange financing for its own account or for third-party account, as well as provide guarantees and sureties for subsidiaries and third parties.