The company's purpose is to plan, design, manufacture, develop and trade in text, sound and image carriers, in particular magazines, images and sound recordings. Furthermore, the company aims to cooperate with artists and cultural creators, as well as provide services in the field of culture. The company may acquire, hold, manage, pledge, publish or sell intangible property rights, such as musical and/or literary copyrights and related rights, and buy, sell, publish and rent licenses for the use of copyrights. The company may establish branches and subsidiaries in Switzerland and abroad, participate in other companies in Switzerland and abroad, and conduct all business that is directly or indirectly related to its purpose. The company may acquire, encumber, sell and manage real estate in Switzerland and abroad. It may also provide financing for its own account or for the account of third parties, as well as provide guarantees and sureties for subsidiaries and third parties.