The company's purpose is to operate public establishments such as cafes, restaurants, and hotels; it may also engage in all activities, services, and industries related to the restaurant and food trade or non-food products. It may create branches in Switzerland and abroad, participate in other companies in Switzerland and abroad, grant loans, including to associates, acquire or create similar or similar companies, acquire or sell real estate, except for operations prohibited by the LFAIE, and take charge of all functions that are intended to develop the purpose of the company or that have a direct or indirect connection with its object, as well as all financial and real estate transactions related thereto.