The company's purpose is to purchase and sell goods in its own name or on behalf of third parties, provide services in the field of sales promotion and market development, as well as rent movable assets. The company also aims to acquire, manage and dispose of participations in companies in Switzerland and abroad. It may establish branches and subsidiaries in Switzerland and abroad, acquire, encumber, manage and dispose of real estate and properties in Switzerland and abroad, and conduct all business that is directly or indirectly related to its purpose. It may also provide financing for its own account or on behalf of third parties, as well as grant guarantees and warranties for subsidiaries and third parties.