The trade, distribution, import and export, development and installation of innovative products and services in the field of information technology and entertainment electronics. It also trades in similar products from third parties and may assume agencies. It may conduct business and assume obligations, respectively conclude contracts in direct or indirect connection with the purpose of the company or which are suitable to promote it. It also deals with the acquisition, administration and sale of participations as well as real estate intended for the fulfillment of the purpose of the company. It will also have the authority to open branches and establishments in Switzerland and abroad.