In Switzerland and abroad, to offer all types of advice and services to individuals and companies in various fields, in particular in the sectors of commodities, construction and information technology, creation and management of artistic products, notably related to watches; the company may carry out, either on its own account or on behalf of third parties, all financial, commercial, industrial, real estate or movable transactions, directly or indirectly related to its corporate purpose, establish branches abroad or subsidiaries in Switzerland and abroad, participate in all companies having a direct or indirect connection with its purpose and grant loans or guarantees to associates or third parties, if it serves its interests.