The company's purpose is to provide training and consulting services for strength sports, fitness and health, as well as to trade in sports and fitness equipment, sports clothing and nutritional products, and to provide related services. The company may establish branches in Switzerland and abroad, participate in other companies in Switzerland and abroad, acquire similar or related companies or merge with them, and enter into all transactions and conclude contracts that are suitable to promote the purpose of the company or are directly or indirectly related to it. It may acquire, manage, encumber and dispose of real estate, intellectual property rights and licenses of all kinds.