In Switzerland and/or abroad, any commercial operation related to watches, watch components, horological, jewelry, goldsmithing, writing instruments and all related objects such as clothing, fashion items and accessories including - but not limited to - research, development, manufacturing, promotion (advertising, etc.), marketing in any form, export, import; supply of all goods (components, semi-finished products, finished products, etc.) and/or related services to third parties, including - but not limited to - creative services, data management services and project management services; filing, acquiring, holding and selling patents and/or all intellectual property rights (trademarks, etc.) and acquiring, holding and granting licenses; granting loans and/or any other form of financing or guarantees and/or any other form of security to one or more associates, group companies and/or third parties for their direct or indirect benefit, if it promotes the interests of the company.