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© 2026 cohaga AG · All Rights Reserved · St. Gallen, Switzerland · Imprint745,629 companies indexed · Last updated: today
DirectoryBusiness & Technical ServicesManagement ConsultingLenzerheide/LaiAlpinTrend AG
AlpinTrend AG Logo
Verified· 3 sourcesTrust Score
Summary

About the company

The core activity of AlpinTrend AG is the operation of hotels, restaurants and the Pradaschier adventure mountain in the Lenzerheide and Heidiland holiday region in the canton of Grisons. The company thus provides services in the areas of tourism, gastronomy and leisure.

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Products & services

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AlpinTrend AG

✓ Offered6
Hotel operations
Hotel rooms, apartments and direct booking at Hotel Lenzerhorn Spa & Wellness as well as at Haus Spescha; including breakfast, spa and wellness area and bookable additional services.
Gastronomy
Restaurants, pizzerias, bars and bistros in our own establishments and partner establishments; including Restaurant Stoiva, a pizzeria, Bar & Lounge, Taverna Bar, mountain restaurant and bistro.
Seminar rooms and conferences
Seminar rooms for seminars and conferences at Hotel Krone in Churwalden and at the Swiss Heidi Hotel in Maienfeld.
Wellness
Wellness areas for relaxation with warmth, calm, relaxation and water; at Hotel Lenzerhorn Spa & Wellness with admission to the spa and wellness area.
Reservations and booking service
Central reservations for hotel bookings, personal advice and booking of additional services such as half-board, ski tickets, garage, tables and wellness treatments.
Human resources, marketing and administration for the group
Central services for the group’s own establishments in human resources, marketing, reservations as well as advice and administration.
Trust & reputation

ranQ Trust Score of AlpinTrend AG: 4.1 out of 5.0

Trust Score4.1/ 5.0

High

x

Data basis 96% · As of October 2026

AlpinTrend AG scores 66.3 out of 100 points in the Reputation area of the ranQ Trust Score. This area carries 42% of the weighting.
x
CriterionValueWeight
  • Review quality: The average rating across all connected sources, smoothed against the industry mean. So 5.0 stars from three reviews do not outrank 4.7 from three hundred.76.124%
  • Review volume: The number of reviews across all sources. The scale is logarithmic: the first reviews count the most, and the maximum is reached at 50 reviews.55.910%
  • Review recency: The age of the most recent review. Two-year-old reviews deliberately sit in the middle, because that is normal for Swiss SMEs. Only after three years without a new voice does the value drop markedly.50.08%
AlpinTrend AG scores 80.4 out of 100 points in the Substance area of the ranQ Trust Score. This area carries 28% of the weighting.
x
CriterionValueWeight
  • Establishment: Years since founding or brand launch, logarithmic. The maximum is reached at 15 years.79.212%
  • Company size: The headcount band, researched by ranQ or stated by the company. It is scored in steps rather than by head count, because the data only provides bands.70.07%
AlpinTrend AG scores 85.0 out of 100 points in the Identity area of the ranQ Trust Score. This area carries 22% of the weighting.
x
CriterionValueWeight
  • Verification: Official register entry (commercial register with UID or professional-body record, 55 points), confirmed domain (20 points) and confirmed ranQ profile (up to 25 points, depending on completeness).85.022%
AlpinTrend AG scores 45.7 out of 100 points in the Visibility area of the ranQ Trust Score. This area carries 8% of the weighting.
x
CriterionValueWeight
  • Website authority: Ahrefs' Domain Rating measures, on a scale of 0 to 100, how strongly a website is linked from other websites. For Swiss SMEs the range up to 40 is typical; the maximum is reached at 35.45.74%
  • Media authority: No data point — the criterion is taken out of the weighting and does not lower the score.—4%
Qualifications+0.00

AlpinTrend AG reaches a ranQ Trust Score of 4.1 out of 5.0 — rated «High». The rating draws, among other things, on 4.8 out of 5 stars from 8 customer reviews. The data basis is 96%, so the score is backed by part of the criteria. As of October 2026.

The Trust Score cannot be bought and is calculated from publicly verifiable data.

Reviews

Aggregated rating

Aggregated rating
4.8
of 5

Aggregated from 8 reviews across all connected sources

Sources
GGoogle4.88
★TrustpilotSoon
PProvenExpertSoon

Further sources are added continuously and factored into the ranQ Rating.

Knowledge

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Location

Voa Principala 43
7078 Lenzerheide/Lai

At a glance

Legal form
Corporation
UID
CHE-379.500.273
Founded
2018 · 8 years
Last commercial register change
January 3, 2023
Employees
11 to 20
Legal form: Graded by liability and disclosure. The weight is kept small: a sole proprietorship is not a dubious company, it is just liable differently.
100.0
6%
  • Branch offices: Branch offices linked in the commercial register. Having none is normal and costs no points.70.03%
  • Full methodology

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