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DirectoryTourism & HospitalityHotelsZermattFirefly Zermatt AG
Firefly Zermatt AG Logo
Verified· 3 sourcesTrust Score
Summary

About the company

Firefly Zermatt AG is a family-run boutique hotel offering four‑star superior suites with kitchens. The property provides spa and fitness facilities, an on-site bar (Bar55) and offers à‑la‑carte breakfast served to rooms; pets are welcome.

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Products & services

Industry:Hotels
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4.3/5

Firefly Zermatt AG

Luxury suite hotel
4-star Superior luxury suite hotel with 16 individually designed suites, breakfast in the room, kitchens in the suites, and space for 2 to 12 people.
Restaurant and bar service (Bar55)
Hotel bar with a drinks menu, gin selection, Smokers Lounge, play area, and regular events; on request also cheese fondue and raclette in the wine cellar.
Spa & Wellness
Wellness area with heated indoor pool, whirlpool, sauna, salt grotto, aroma steam bath, ice grotto, vitality bar, and quiet areas; massages on request.
Fitness
On-site fitness with modern equipment from Nautilus and Technogym, open daily, plus a Bikewash facility and free access to the climbing wall.
Massages
Massages on request, supplemented by a separate massage offering and treatments with natural products in the spa area.
Gift vouchers
Gift vouchers available via the shop area.
Trust & reputation

ranQ Trust Score of Firefly Zermatt AG: 4.3 out of 5.0

Trust Score4.3/ 5.0

Very high

x

Data basis 96% · As of October 2026

Firefly Zermatt AG scores 93.9 out of 100 points in the Reputation area of the ranQ Trust Score. This area carries 42% of the weighting.
x
CriterionValueWeight
  • Review quality: The average rating across all connected sources, smoothed against the industry mean. So 5.0 stars from three reviews do not outrank 4.7 from three hundred.89.324%
  • Review volume: The number of reviews across all sources. The scale is logarithmic: the first reviews count the most, and the maximum is reached at 50 reviews.100.010%
  • Review recency: The age of the most recent review. Two-year-old reviews deliberately sit in the middle, because that is normal for Swiss SMEs. Only after three years without a new voice does the value drop markedly.100.08%
Firefly Zermatt AG scores 59.7 out of 100 points in the Substance area of the ranQ Trust Score. This area carries 28% of the weighting.
x
CriterionValueWeight
  • Establishment: Years since founding or brand launch, logarithmic. The maximum is reached at 15 years.39.612%
  • Company size: The headcount band, researched by ranQ or stated by the company. It is scored in steps rather than by head count, because the data only provides bands.55.07%
Firefly Zermatt AG scores 85.0 out of 100 points in the Identity area of the ranQ Trust Score. This area carries 22% of the weighting.
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CriterionValueWeight
  • Verification: Official register entry (commercial register with UID or professional-body record, 55 points), confirmed domain (20 points) and confirmed ranQ profile (up to 25 points, depending on completeness).85.022%
Firefly Zermatt AG scores 77.1 out of 100 points in the Visibility area of the ranQ Trust Score. This area carries 8% of the weighting.
x
CriterionValueWeight
  • Website authority: Ahrefs' Domain Rating measures, on a scale of 0 to 100, how strongly a website is linked from other websites. For Swiss SMEs the range up to 40 is typical; the maximum is reached at 35.77.14%
  • Media authority: No data point — the criterion is taken out of the weighting and does not lower the score.—4%
Qualifications+0.00

Firefly Zermatt AG reaches a ranQ Trust Score of 4.3 out of 5.0 — rated «Very high». The rating draws, among other things, on 4.8 out of 5 stars from 360 customer reviews. The data basis is 96%, so the score is backed by part of the criteria. As of October 2026.

The Trust Score cannot be bought and is calculated from publicly verifiable data.

Reviews

Aggregated rating

Aggregated rating
4.8
of 5

Aggregated from 360 reviews across all connected sources

Sources
GGoogle4.8360
★TrustpilotSoon
PProvenExpertSoon

Further sources are added continuously and factored into the ranQ Rating.

Knowledge

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Location

Schluhmattstrasse 55
3920 Zermatt

At a glance

Legal form
Corporation
UID
CHE-479.612.808
Founded
2024 · 2 years
Last commercial register change
May 16, 2024
Employees
1 to 10
Legal form: Graded by liability and disclosure. The weight is kept small: a sole proprietorship is not a dubious company, it is just liable differently.
100.0
6%
  • Branch offices: Branch offices linked in the commercial register. Having none is normal and costs no points.70.03%
    • Full methodology

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