The FramePlay collective company aims to develop, design, manufacture, and distribute design, art, decoration, and collector products, particularly framed artworks, LED and mirror frames, 3D-printed objects, engravings, collector cards, and related items under its own brands. It develops its own product lines and concepts in the field of personalized artworks, combining physical and digital elements such as lighting, NFC, or AR technologies, and offers related creative services. The company can acquire, manage, and exploit patents, licenses, and trademarks, invest in other companies, establish branches both domestically and abroad, and conduct all business activities that are directly or indirectly related to its purpose.