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© 2026 cohaga AG · All Rights Reserved · St. Gallen, Switzerland · Imprint745,629 companies indexed · Last updated: today
DirectoryIT & CommunicationSoftware DevelopmentZurichLaceUp AG
LaceUp AG Logo
Verified· 3 sourcesTrust Score
Summary

About the company

The core activity of LaceUp is the development and provision of digital platforms and systems for time measurement and activity analysis in the outdoor sector, particularly for sports events and tourist applications. The company offers various formats for measuring running and driving times, creating rankings and managing events, all without the need for on-site infrastructure. The platforms are GPS-based and enable accurate and reliable time measurement on predefined routes or when reaching checkpoints.

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Offering

Products & services

Industry:Software Development
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LaceUp AG

✓ Offered8
Platform for GPS-based sports events
Independent platform for GPS-based sports events with user registration, GPS synchronization, activity analysis, results display, and integration into your own website.
Digital outdoor event formats
Digital outdoor experiences without on-site infrastructure, with formats for Trophy, Race, Tour and Enduro, as well as digital badges for milestones and route completions.
White-label event platform
White-label event platform with your own branding, logo and background image in the registration portal, customizable emails, and iFrame and API integration.
Event registration and participant management
Registration and login for participants, including a payment step, an approval process, and integrated communication and confirmation flows.
GPS tracking and timekeeping
GPS-supported synchronization and precise timekeeping with route validation, split times, checkpoints, and data for analysis.
Activity analysis and leaderboards
Analysis of activities, results display, start lists, live activities, and leaderboards for evaluating sports events and challenges.
Marketing and badge automation
Automated emails for new badges or stages, badge functions, and milestone-based communication within event formats.
Technical support for participants
Technical support for participants for GPS devices, detours, GPS outliers, and other technical issues via a support form.
Trust & reputation

ranQ Trust Score of LaceUp AG: 3.9 out of 5.0

Trust Score3.9/ 5.0

High

x

Data basis 96% · As of October 2026

LaceUp AG scores 62.0 out of 100 points in the Reputation area of the ranQ Trust Score. This area carries 42% of the weighting.
x
CriterionValueWeight
  • Review quality: The average rating across all connected sources, smoothed against the industry mean. So 5.0 stars from three reviews do not outrank 4.7 from three hundred.70.824%
  • Review volume: The number of reviews across all sources. The scale is logarithmic: the first reviews count the most, and the maximum is reached at 50 reviews.27.910%
  • Review recency: The age of the most recent review. Two-year-old reviews deliberately sit in the middle, because that is normal for Swiss SMEs. Only after three years without a new voice does the value drop markedly.78.08%
LaceUp AG scores 72.8 out of 100 points in the Substance area of the ranQ Trust Score. This area carries 28% of the weighting.
x
CriterionValueWeight
  • Establishment: Years since founding or brand launch, logarithmic. The maximum is reached at 15 years.70.212%
  • Company size: The headcount band, researched by ranQ or stated by the company. It is scored in steps rather than by head count, because the data only provides bands.55.07%
LaceUp AG scores 83.3 out of 100 points in the Identity area of the ranQ Trust Score. This area carries 22% of the weighting.
x
CriterionValueWeight
  • Verification: Official register entry (commercial register with UID or professional-body record, 55 points), confirmed domain (20 points) and confirmed ranQ profile (up to 25 points, depending on completeness).83.322%
LaceUp AG scores 48.6 out of 100 points in the Visibility area of the ranQ Trust Score. This area carries 8% of the weighting.
x
CriterionValueWeight
  • Website authority: Ahrefs' Domain Rating measures, on a scale of 0 to 100, how strongly a website is linked from other websites. For Swiss SMEs the range up to 40 is typical; the maximum is reached at 35.48.64%
  • Media authority: No data point — the criterion is taken out of the weighting and does not lower the score.—4%
Qualifications+0.00

LaceUp AG reaches a ranQ Trust Score of 3.9 out of 5.0 — rated «High». The rating draws, among other things, on 5.0 out of 5 stars from 2 customer reviews. The data basis is 96%, so the score is backed by part of the criteria. As of October 2026.

The Trust Score cannot be bought and is calculated from publicly verifiable data.

Reviews

Aggregated rating

Aggregated rating
5
of 5

Aggregated from 2 reviews across all connected sources

Sources
GGoogle52
★TrustpilotSoon
PProvenExpertSoon

Further sources are added continuously and factored into the ranQ Rating.

Knowledge

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Location

Eyhof 34
8047 Zurich

At a glance

Legal form
Corporation
UID
CHE-160.247.415
Founded
2020 · 6 years
Last commercial register change
June 16, 2026
Employees
1 to 10
Legal form: Graded by liability and disclosure. The weight is kept small: a sole proprietorship is not a dubious company, it is just liable differently.
100.0
6%
  • Branch offices: Branch offices linked in the commercial register. Having none is normal and costs no points.70.03%
    • Full methodology

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