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© 2026 cohaga AG · All Rights Reserved · St. Gallen, Switzerland · Imprint745,629 companies indexed · Last updated: today
DirectoryBusiness & Technical ServicesFilm & TV ProductionZurichRTL AdAlliance AG
RTL AdAlliance AG Logo
Verified· 2 sourcesTrust Score
Summary

About the company

The core activity of RTL AdAlliance is the marketing of advertising space for European media companies, particularly in the areas of television and digital media. The company provides advertisers with a platform to place and manage their campaigns across various media channels, including television, online video, and digital media. RTL AdAlliance acts as a marketer for various European media brands and also offers technologies and services for digital advertising.

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Offering

Products & services

Industry:Film & TV ProductionLicensing & Marketing of Intellectual Property
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RTL AdAlliance AG

✓ Offered10
Ad sales
Ad sales for international and local brands via premium media and publishers, with access to European target audiences across video, TV, digital video and print environments.
Adtech and advertising technology solutions
Adtech and advertising technology solutions for planning, optimizing and scaling campaigns, including support for the transition to digital and addressable TV.
Self-service platform for Total Video campaigns (AdManager)
Self-service platform for the consistent execution of Total Video campaigns across Europe, with centralized booking and campaign management.
Media Collections
Media Collections for easy, scalable booking of video advertising with the packages Big Screen Video, Total Video and Contacts & Reach.
TV advertising
TV advertising in linear TV, addressable TV and Connected TV with formats such as Brandbox, Countdown, Framesplit, SwitchIn, Pre-Roll, Mid-Roll and Post-Roll.
Digital video advertising
Digital video advertising in instream and outstream environments with Pre-Roll, Mid-Roll, Post-Roll, Bumper and in-text formats.
Display and print advertising
Display and print advertising in digital and physical print, with formats such as Billboard, Fireplace, Superbanner, Understitial, Ad Series, Foldable Pages and Inserts.
Media brand monetisation
Monetisation and access to a portfolio of international media brands and publishers from many countries and media types, including TV and online brands.
Research, insights and market studies
Research, insights and market studies for the media and advertising industry, including News, Press Releases, Case Studies and series such as Living Room Study and TV Key Facts.
Industry events and specialist events
Industry events and specialist events such as RTL Beach, Living Room and TV Key Facts for networking, insights and positioning in the media and advertising industry.
Trust & reputation

ranQ Trust Score of RTL AdAlliance AG: 4.1 out of 5.0

Trust Score4.1/ 5.0

High

x

Data basis 54% · As of October 2026

Without public customer reviews the score stays capped.

RTL AdAlliance AG has no value in the Reputation area of the ranQ Trust Score because no data is available. The area carries 42% of the weighting and drops out of the calculation for this profile; it does not lower the score, only the reported data basis.
x
CriterionValueWeight
  • Review quality: No data point — the criterion is taken out of the weighting and does not lower the score.—24%
  • Review volume: No data point — the criterion is taken out of the weighting and does not lower the score.—10%
  • Review recency: No data point — the criterion is taken out of the weighting and does not lower the score.—8%
RTL AdAlliance AG scores 95.8 out of 100 points in the Substance area of the ranQ Trust Score. This area carries 28% of the weighting.
x
CriterionValueWeight
  • Establishment: Years since founding or brand launch, logarithmic. The maximum is reached at 15 years.100.012%
  • Company size: The headcount band, researched by ranQ or stated by the company. It is scored in steps rather than by head count, because the data only provides bands.96.07%
RTL AdAlliance AG scores 83.3 out of 100 points in the Identity area of the ranQ Trust Score. This area carries 22% of the weighting.
x
CriterionValueWeight
  • Verification: Official register entry (commercial register with UID or professional-body record, 55 points), confirmed domain (20 points) and confirmed ranQ profile (up to 25 points, depending on completeness).83.322%
RTL AdAlliance AG scores 100.0 out of 100 points in the Visibility area of the ranQ Trust Score. This area carries 8% of the weighting.
x
CriterionValueWeight
  • Website authority: Ahrefs' Domain Rating measures, on a scale of 0 to 100, how strongly a website is linked from other websites. For Swiss SMEs the range up to 40 is typical; the maximum is reached at 35.100.04%
  • Media authority: No data point — the criterion is taken out of the weighting and does not lower the score.—4%
Qualifications+0.00

RTL AdAlliance AG reaches a ranQ Trust Score of 4.1 out of 5.0 — rated «High». No public customer reviews are available for this provider; the rating is based on the remaining criteria. The data basis is 54%, so the score is backed by part of the criteria. As of October 2026.

The Trust Score cannot be bought and is calculated from publicly verifiable data.

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Location

Zeltweg 15
8032 Zurich

At a glance

Legal form
Corporation
UID
CHE-107.304.921
Founded
1978 · 48 years
Last commercial register change
October 2, 2023
Employees
101 to 500
Legal form: Graded by liability and disclosure. The weight is kept small: a sole proprietorship is not a dubious company, it is just liable differently.
100.0
6%
  • Branch offices: Branch offices linked in the commercial register. Having none is normal and costs no points.70.03%
    • Full methodology

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