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© 2026 cohaga AG · All Rights Reserved · St. Gallen, Switzerland · Imprint745,701 companies indexed · Last updated: today
DirectoryIndustryChemical IndustryLenzburgSélection Herma GmbH
Sélection Herma GmbH Logo
Verified· 2 sourcesTrust Score
Summary

About the company

The core activity of Sélection Herma is the manufacture and distribution of high-quality, fibre-specialized laundry detergents that gently care for textiles in a natural way while protecting the environment. The company offers a wide range of products specifically designed for the care of various textile fibres such as wool, cashmere, down and other delicate materials.

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Products & services

Industry:Chemical Industry
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4.1/5

Sélection Herma GmbH

8
Detergent for wool, cashmere and down
Detergent for wool, cashmere, merino, mohair and down; gentle cleaning with a re-conditioning, without fabric softener, for shape retention and fluffy fibres.
Detergent for cotton, linen and ramie
Detergent for cotton, linen, ramie and other natural fibres; gentle cleaning without chemical additives or brighteners, fibre-friendly and skin-friendly.
Detergent for silk and viscose
Detergent for silk, viscose, modal and cupro; perfume-free, particularly gentle cleaning to protect the lustre structure and the fine fibres.
Detergent for synthetic fibres
Detergent for polyester, polyamide and polyacrylic; for underwear, sportswear, swimwear and elastic textiles, maintaining elasticity and breathability.
Detergent for white curtains
Detergent for white curtains; gentle cleaning from 30°C, preserving the finishing layer and economical use to prevent rapid re-soiling.
Detergent for coloured curtains
Detergent for coloured curtains; gentle cleaning without optical brighteners or bleaching agents, colour-preserving and phosphate-free.
Washing powder for white laundry
Washing powder for white laundry and home textiles; for occasional refresh of yellowed fabrics, with bleaching agents and optical brighteners at 40°C.
Private label for specialty detergents
Private label of specialty detergents for the textile trade; production also in small quantities with own logo and a personalized label.
Trust & reputation

ranQ Trust Score of Sélection Herma GmbH: 4.1 out of 5.0

Trust Score4.1/ 5.0

High

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Data basis 54% · As of October 2026

Without public customer reviews the score stays capped.

Sélection Herma GmbH has no value in the Reputation area of the ranQ Trust Score because no data is available. The area carries 42% of the weighting and drops out of the calculation for this profile; it does not lower the score, only the reported data basis.
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CriterionValueWeight
  • Review quality: No data point — the criterion is taken out of the weighting and does not lower the score.—24%
  • Review volume: No data point — the criterion is taken out of the weighting and does not lower the score.—10%
  • Review recency: No data point — the criterion is taken out of the weighting and does not lower the score.—8%
Sélection Herma GmbH scores 74.1 out of 100 points in the Substance area of the ranQ Trust Score. This area carries 28% of the weighting.
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CriterionValueWeight
  • Establishment: Years since founding or brand launch, logarithmic. The maximum is reached at 15 years.79.212%
  • Company size: The headcount band, researched by ranQ or stated by the company. It is scored in steps rather than by head count, because the data only provides bands.55.07%
Sélection Herma GmbH scores 85.0 out of 100 points in the Identity area of the ranQ Trust Score. This area carries 22% of the weighting.
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CriterionValueWeight
  • Verification: Official register entry (commercial register with UID or professional-body record, 55 points), confirmed domain (20 points) and confirmed ranQ profile (up to 25 points, depending on completeness).85.022%
Sélection Herma GmbH scores 40.0 out of 100 points in the Visibility area of the ranQ Trust Score. This area carries 8% of the weighting.
x
CriterionValueWeight
  • Website authority: Ahrefs' Domain Rating measures, on a scale of 0 to 100, how strongly a website is linked from other websites. For Swiss SMEs the range up to 40 is typical; the maximum is reached at 35.40.04%
  • Media authority: No data point — the criterion is taken out of the weighting and does not lower the score.—4%
Qualifications+0.00

Sélection Herma GmbH reaches a ranQ Trust Score of 4.1 out of 5.0 — rated «High». No public customer reviews are available for this provider; the rating is based on the remaining criteria. The data basis is 54%, so the score is backed by part of the criteria. As of October 2026.

The Trust Score cannot be bought and is calculated from publicly verifiable data.

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Location

Aarauerstrasse 72
5600 Lenzburg
Opening hours
Mon
09:00 - 16:00
Tue
09:00 - 16:00
Wed
09:00 - 16:00
Thu
09:00 - 16:00
Fri
09:00 - 16:00
Sat
Closed
Sun
Closed

At a glance

Legal form
Limited Liability Company
UID
CHE-399.525.945
Founded
2018 · 8 years
Last commercial register change
December 7, 2020
Employees
1 to 10
Legal form: Graded by liability and disclosure. The weight is kept small: a sole proprietorship is not a dubious company, it is just liable differently.
88.0
6%
  • Branch offices: Branch offices linked in the commercial register. Having none is normal and costs no points.70.03%
    • Full methodology

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