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© 2026 cohaga AG · All Rights Reserved · St. Gallen, Switzerland · Imprint745,629 companies indexed · Last updated: today
DirectoryRetail & CommerceWholesale - Toys & Baby ProductsWildeggSombo AG
Sombo AG Logo
Verified· 4 sourcesTrust Score
Summary

About the company

Sombo AG is an importer and wholesaler of toys and party and seasonal products. The company acts as a brand distributor for the Swiss market and supplies specialist retailers, corporations and online shops from multiple warehouse locations. Sombo AG maintains a multi-stage product safety concept and is involved in environmental measures and social compliance initiatives within its supply chain.

AI-generated
Offering

Products & services

Industry:Wholesale - Toys & Baby Products
✓ Offered7
Toys
Vehicles and planes, figures and play worlds, toddler toys, puzzles, games, role-play, creative and craft items, electronic items, musical instruments.
Baby toys and baby supplies
Baby toys, teething rings, grasping toys and rattles, comfort blankets, music boxes, cuddly toys as well as safety items, baby monitors, night lights, alarm clocks and sleep trainers.
Licensed merchandise
Licensed products for Frozen, Paw Patrol, Peppa Pig, Pokemon, Super Mario, Spiderman, Harry Potter, Stitch, Unicorn, Bluey and Hello Kitty.
Outdoor and water toys
Children’s vehicles, garden play equipment, sand toys, inflatable articles, water toys, water sports items, outdoor toys and winter sports items.
Party, gift and seasonal items
Party items, carnival and Halloween items, gift items, candy as well as seasonal items for Advent, Christmas, Easter and other occasions.
Top brands
Brand assortment with Schleich, Bruder, Rolly Toys, Clementoni, Janod, Lilliputiens, Götz, Beco, SES, Vtech and other brands.
B2B dealer portal
Access for dealers to the online shop, with a login area and access that can be requested via the contact form.
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4.1/5

Sombo AG

Trust & reputation

ranQ Trust Score of Sombo AG: 4.1 out of 5.0

Trust Score4.1/ 5.0

High

x

Data basis 100% · As of October 2026

Sombo AG scores 64.2 out of 100 points in the Reputation area of the ranQ Trust Score. This area carries 42% of the weighting.
x
CriterionValueWeight
  • Review quality: The average rating across all connected sources, smoothed against the industry mean. So 5.0 stars from three reviews do not outrank 4.7 from three hundred.70.024%
  • Review volume: The number of reviews across all sources. The scale is logarithmic: the first reviews count the most, and the maximum is reached at 50 reviews.45.610%
  • Review recency: The age of the most recent review. Two-year-old reviews deliberately sit in the middle, because that is normal for Swiss SMEs. Only after three years without a new voice does the value drop markedly.70.08%
Sombo AG scores 95.9 out of 100 points in the Substance area of the ranQ Trust Score. This area carries 28% of the weighting.
x
CriterionValueWeight
  • Establishment: Years since founding or brand launch, logarithmic. The maximum is reached at 15 years.100.012%
  • Company size: The headcount band, researched by ranQ or stated by the company. It is scored in steps rather than by head count, because the data only provides bands.90.07%
Sombo AG scores 85.0 out of 100 points in the Identity area of the ranQ Trust Score. This area carries 22% of the weighting.
x
CriterionValueWeight
  • Verification: Official register entry (commercial register with UID or professional-body record, 55 points), confirmed domain (20 points) and confirmed ranQ profile (up to 25 points, depending on completeness).85.022%
Sombo AG scores 32.2 out of 100 points in the Visibility area of the ranQ Trust Score. This area carries 8% of the weighting.
x
CriterionValueWeight
  • Website authority: Ahrefs' Domain Rating measures, on a scale of 0 to 100, how strongly a website is linked from other websites. For Swiss SMEs the range up to 40 is typical; the maximum is reached at 35.54.34%
  • Media authority: Quality and number of editorial mentions, weighted by the importance of the source, plus the recency of the latest high-quality mention.10.04%
Qualifications+0.00

Sombo AG reaches a ranQ Trust Score of 4.1 out of 5.0 — rated «High». The rating draws, among other things, on 4.6 out of 5 stars from 5 customer reviews. As of October 2026.

The Trust Score cannot be bought and is calculated from publicly verifiable data.

Reviews

Aggregated rating

Aggregated rating
4.6
of 5

Aggregated from 5 reviews across all connected sources

Sources
GGoogle4.65
★TrustpilotSoon
PProvenExpertSoon

Further sources are added continuously and factored into the ranQ Rating.

Press

Media

January 10, 2022Media
«Digitale Transformation praktiziere ich seit 20 Jahren»
computerworld.ch

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Location

Aarauerstrasse 16
5103 Wildegg

At a glance

Legal form
Corporation
UID
CHE-105.780.854
Founded
1974 · 52 years
Last commercial register change
April 16, 2026
Employees
51 to 100
Legal form: Graded by liability and disclosure. The weight is kept small: a sole proprietorship is not a dubious company, it is just liable differently.
100.0
6%
  • Branch offices: Branch offices linked in the commercial register. Having none is normal and costs no points.85.03%
    • Full methodology

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