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© 2026 cohaga AG · All Rights Reserved · St. Gallen, Switzerland · Imprint745,629 companies indexed · Last updated: today
DirectoryBusiness & Technical ServicesTrade Fair & Event OrganizersZugThe I.C.E. Show AG
The I.C.E. Show AG Logo
Verified· 2 sourcesTrust Score
Summary

About the company

The I.C.E. Show AG organizes The I.C.E. St. Moritz, a concours d’elegance for classic and rare cars held on the frozen Lake St. Moritz. The website also provides information on the event programme, ticket sales, registration, partnerships and press materials.

AI-generated
Offering

Products & services

Industry:Trade Fair & Event Organizers
✓ Offered5
Concours d’Elegance with vehicle presentation and driving programme
Two-day Concours of Elegance with static display on the lake, dynamic parade, free laps on the ice, jury judging and prize-giving.
Ticket sales
VIP tickets and The I.C.E. Experience with access to the Village, Public Area, Grandstand, VIP Tent, Lounge, Trackside VIP-Area, catering and services on site.
Option for participation and registration
Registration for drivers, vehicle nomination for the next edition, contact form for partnerships and media accreditation for the event.
The I.C.E. Art Show
Cultural exhibition with Art in Motion, a Conversations programme and film screenings in St. Moritz, rounding off the event with art, design and culture.
Ice of fame
Overview of all winners since 2019 with winning vehicles and categories such as Best in Show, Open Wheels, Barchettas on the lake and Spirit of St. Moritz.
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4.1/5

The I.C.E. Show AG

Trust & reputation

ranQ Trust Score of The I.C.E. Show AG: 4.1 out of 5.0

Trust Score4.1/ 5.0

High

x

Data basis 54% · As of October 2026

Without public customer reviews the score stays capped.

The I.C.E. Show AG has no value in the Reputation area of the ranQ Trust Score because no data is available. The area carries 42% of the weighting and drops out of the calculation for this profile; it does not lower the score, only the reported data basis.
x
CriterionValueWeight
  • Review quality: No data point — the criterion is taken out of the weighting and does not lower the score.—24%
  • Review volume: No data point — the criterion is taken out of the weighting and does not lower the score.—10%
  • Review recency: No data point — the criterion is taken out of the weighting and does not lower the score.—8%
The I.C.E. Show AG scores 72.8 out of 100 points in the Substance area of the ranQ Trust Score. This area carries 28% of the weighting.
x
CriterionValueWeight
  • Establishment: Years since founding or brand launch, logarithmic. The maximum is reached at 15 years.70.212%
  • Company size: The headcount band, researched by ranQ or stated by the company. It is scored in steps rather than by head count, because the data only provides bands.55.07%
The I.C.E. Show AG scores 83.3 out of 100 points in the Identity area of the ranQ Trust Score. This area carries 22% of the weighting.
x
CriterionValueWeight
  • Verification: Official register entry (commercial register with UID or professional-body record, 55 points), confirmed domain (20 points) and confirmed ranQ profile (up to 25 points, depending on completeness).83.322%
The I.C.E. Show AG scores 100.0 out of 100 points in the Visibility area of the ranQ Trust Score. This area carries 8% of the weighting.
x
CriterionValueWeight
  • Website authority: Ahrefs' Domain Rating measures, on a scale of 0 to 100, how strongly a website is linked from other websites. For Swiss SMEs the range up to 40 is typical; the maximum is reached at 35.100.04%
  • Media authority: No data point — the criterion is taken out of the weighting and does not lower the score.—4%
Qualifications+0.00

The I.C.E. Show AG reaches a ranQ Trust Score of 4.1 out of 5.0 — rated «High». No public customer reviews are available for this provider; the rating is based on the remaining criteria. The data basis is 54%, so the score is backed by part of the criteria. As of October 2026.

The Trust Score cannot be bought and is calculated from publicly verifiable data.

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Location

Bahnhofstrasse 7
6300 Zug

At a glance

Legal form
Corporation
UID
CHE-299.325.529
Founded
2020 · 6 years
Last commercial register change
September 1, 2026
Employees
1 to 10
Legal form: Graded by liability and disclosure. The weight is kept small: a sole proprietorship is not a dubious company, it is just liable differently.
100.0
6%
  • Branch offices: Branch offices linked in the commercial register. Having none is normal and costs no points.70.03%
  • Full methodology

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