The company aims to operate hospitality businesses and provide hospitality, cultural, advisory, organizational, creative, and other services of all kinds both domestically and internationally. It may particularly engage in activities in the fields of gastronomy, hotel industry, event management, culture, entertainment, marketing, communication, trade, import and export, management, coaching, business consulting, real estate, and financial services, provided that no special governmental approval is required. The company may establish branches and subsidiaries both domestically and internationally and participate in other companies both domestically and internationally, as well as conduct all transactions that are directly or indirectly related to its purpose. The company may acquire, encumber, dispose of, and manage real property both domestically and internationally. It may also provide financing for its own or third-party account and provide securities for the liabilities of affiliated companies.