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DirectoryBusiness & Technical ServicesManagement ConsultingBaselFaktor K GmbH
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Faktor K GmbH

Summary

About the company

The core activity of Faktor K is the development and implementation of marketing strategies and customer experience solutions for companies, with the goal of increasing customer loyalty and business success. This includes the creation of customer segmentations, target group analyses, buyer personas, customer journey designs, and the implementation of data-driven marketing strategies. Faktor K also offers services such as mystery shopping, customer surveys, data analysis, and workshops to support companies in optimizing their marketing and customer service processes.

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Offering

Products & services

Industry:Management Consulting
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✓ Offered11
Customer Journey Optimization
Customer journey analysis and optimization across all touchpoints; data analysis, surveys, workshops, as-is/to-be mapping, concrete action recommendations, coaching and support in implementation.
Audience Analysis
Target group and customer segment analysis using market data, surveys, interviews and company data; segmentation, strategic recommendations, process integration and ongoing success monitoring.
Persona Creation
Persona creation using data analysis, AI, workshops and market research; quantitative validation, persona workshops, strategic action areas and support for integration into marketing, sales and go-to-market processes.
Marketing Strategies
Customer-centric marketing strategy with audit, target group analysis, persona definition, positioning, customer journey analysis, channel-specific concepts and data-driven marketing.
Customer Experience Audit
CX quick audit to assess customer orientation; workshop, customer experience analysis, report on the current status and concrete improvement proposals with roadmap.
Reviews

Aggregated rating

Aggregated rating
5
of 5

Aggregated from 7 reviews across all connected sources

Sources
GGoogle57
★TrustpilotSoon
PProvenExpertSoon

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Location

Hardstrasse 43
4052 Basel
Opening hours
Mon
07:00 - 18:00
Tue
07:00 - 18:00
Wed
07:00 - 18:00
Thu
07:00 - 18:00
Fri
07:00 - 15:00
Sat
Closed
Sun
Closed

At a glance

Legal form
Limited Liability Company
UID
CHE-428.858.084
Founded
2019 · 7 years
Last commercial register change
March 12, 2024
Employees
11 to 20

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