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© 2026 cohaga AG · All Rights Reserved · St. Gallen, Switzerland · Imprint745,629 companies indexed · Last updated: today
DirectoryRetail & CommerceRetail - Textiles & ClothingZugTrue Society AG
True Society AG Logo
Verified· 2 sourcesTrust Score
Summary

About the company

True Society AG operates bridal retail stores and an online platform selling wedding dresses, bridesmaid dresses and accessories. The company carries collections from international designers and offers in‑store appointments, off‑the‑rack options and information on franchise opportunities.

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Offering

Products & services

Industry:Retail - Textiles & Clothing
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True Society AG

✓ Offered6
Bridal dresses
Bridal dresses in various silhouettes and styles, including A-line, mermaid, simple, boho, lace, long sleeves and plus sizes.
Off-the-rack bridal dresses
Bridal dresses for immediate take-away from CHF 599, including designer bridal dresses that can be taken the same day.
Bridesmaid dresses
Bridesmaid dresses by Sorella Vita in various sizes and style options, with fitting in-store.
Bridal accessories
Bridal accessories to complete the bridal look, matching the dress selection and for assembling the full outfit.
Appointments and bridal advice
Individual consultations with personal fittings, private dressing rooms and expert bridal consultants for brides and their guests.
VIP and upgrade appointments
Extended consultation appointments with a private VIP area, as well as drinks, snacks and additional upgrades for a more exclusive shopping experience.
Trust & reputation

ranQ Trust Score of True Society AG: 4.1 out of 5.0

Trust Score4.1/ 5.0

High

x

Data basis 54% · As of October 2026

Without public customer reviews the score stays capped.

True Society AG has no value in the Reputation area of the ranQ Trust Score because no data is available. The area carries 42% of the weighting and drops out of the calculation for this profile; it does not lower the score, only the reported data basis.
x
CriterionValueWeight
  • Review quality: No data point — the criterion is taken out of the weighting and does not lower the score.—24%
  • Review volume: No data point — the criterion is taken out of the weighting and does not lower the score.—10%
  • Review recency: No data point — the criterion is taken out of the weighting and does not lower the score.—8%
True Society AG scores 70.4 out of 100 points in the Substance area of the ranQ Trust Score. This area carries 28% of the weighting.
x
CriterionValueWeight
  • Establishment: Years since founding or brand launch, logarithmic. The maximum is reached at 15 years.64.612%
  • Company size: The headcount band, researched by ranQ or stated by the company. It is scored in steps rather than by head count, because the data only provides bands.55.07%
True Society AG scores 83.3 out of 100 points in the Identity area of the ranQ Trust Score. This area carries 22% of the weighting.
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CriterionValueWeight
  • Verification: Official register entry (commercial register with UID or professional-body record, 55 points), confirmed domain (20 points) and confirmed ranQ profile (up to 25 points, depending on completeness).83.322%
True Society AG scores 100.0 out of 100 points in the Visibility area of the ranQ Trust Score. This area carries 8% of the weighting.
x
CriterionValueWeight
  • Website authority: Ahrefs' Domain Rating measures, on a scale of 0 to 100, how strongly a website is linked from other websites. For Swiss SMEs the range up to 40 is typical; the maximum is reached at 35.100.04%
  • Media authority: No data point — the criterion is taken out of the weighting and does not lower the score.—4%
Qualifications+0.00

True Society AG reaches a ranQ Trust Score of 4.1 out of 5.0 — rated «High». No public customer reviews are available for this provider; the rating is based on the remaining criteria. The data basis is 54%, so the score is backed by part of the criteria. As of October 2026.

The Trust Score cannot be bought and is calculated from publicly verifiable data.

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Location

Bahnhofstrasse 13
6300 Zug

At a glance

Legal form
Corporation
UID
CHE-211.547.999
Founded
2021 · 5 years
Last commercial register change
February 22, 2021
Employees
1 to 10
Legal form: Graded by liability and disclosure. The weight is kept small: a sole proprietorship is not a dubious company, it is just liable differently.
100.0
6%
  • Branch offices: Branch offices linked in the commercial register. Having none is normal and costs no points.70.03%
    • Full methodology

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