The core activity of Direct Communication AG is the provision of services in the field of customer communication and sales, particularly: * Outbound services: sales promotion, appointment scheduling, customer reactivation, donation and fundraising campaigns, market research and needs assessment * Inbound services: live chat support, customer care, first-level support, complaint management, hotlines and order taking, telephone center outsourcing * Lead management and database enhancement The company supports its customers in acquiring new customers and increasing sales through proactive and reactive communication measures.